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Terminology

 Here are the new magazine terminology that I learnt from my teacher.

Reflection: 
I found these new words to be very interesting. I never knew that magazines had all these different features or that there were special words for them. I found it hard to identify the features of a magazine without having the definitions handy in the beginning. However, I have finally started getting the hang of them and started remembering what meant what after I had started to play around and do more research into magazines. Despite that, I still need to refer back to the list to double check just in case I am wrong.



MastheadThe top section of a newspaper which gives the paper’s title, price and date
StraplineMemorable phrase that is associated with the magazine.
Cover lineTitles of stories featured in the magazine
Main cover lineThe most important article featured, grabs the audience’s attention (featured article)
Main imageThe dominant image on the cover
BarcodeUsed for retailers
SkylineA list of keywords featured at the top of the cover
ThirdsThe upper and left third are the most important. why?
PropAn image of an item
Puff / BoxoutA smaller image/text to stand out from the rest of the information (puff=circle. boxout=square)
BuzzwordsExclusive, free, new, special edition
BannerA block of colour with info inside, usually stretches the width of the cover
HeadlineThe title of the article
SubheadingAdditional info found beneath the headline (Crosshead)
BylineThe author of the article
Pull quoteA quote taken from the article, with the font/size colour changed.
Drop CapThe first letter of the article enlarged.
White spaceEmpty space in the spread, used to break up the content (negative space)
BorderEmpty space around the edges
ColumnStandard layout of magazines
SpreadPages of a magazine that should be viewed together (usually two)
CaptionInformation about an image.
Mode of addressThe way the magazine/article addresses the audience. Formal, casual, direct (for images too)




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